This episode I speak with Colleen Francis, Owner of Engage Selling Solutions. Colleen is a hall of fame keynote speaker, award-winning sales strategist, best-selling author, and named as one of Linkedin’s Top Voices. She works with organizations and executives to create strong, consistent, and lasting sales results.
In our conversation we discuss:
What one thing you can do to break down the silos between Sales and Marketing
How Amazon.com has influenced the modern b2b buyer
What sales leaders should be asking for from their head of marketing
How increased empathy can help sales and marketing colleagues drive better results together